The robots have taken over and Skynet is online. Meanwhile, I’m photographing all the destruction and Arnold Schwarzenegger is yelling at me to put my camera down and focus on the mission. Okay…maybe we aren’t in that AI Robot world yet… …but something massive has happened in the world of technology and the way content ...
Proofing is a critical step in the process of building a strong relationship with a client while looking professional. If you work with clients and send them photo, you need to know about proofing. In this article, I will be covering: Whether you are a professional photographer or a hobbyist, understanding the role of proofs ...
It has been shown that all it takes is a tenth of a second to form an impression. Whether it’s an impression of you as a photographer meeting in person, or you as a photographer online. One of the best ways to make a strong impression as a photographer is to have a solid, well-optimized ...
Are you thinking about making photography a career? Those are the same exact thoughts I had a few years ago. Well let me tell you, it is possible to make a living off of photography, especially in today’s digital age. I’m living proof of it. In fact: I don’t even make a living doing traditional ...
This is a helpful guide discussing giving photo credit on Instagram and other social media platforms. Being a portrait photographer, many clients have asked me if they could post the photos I took of them to social media and how to give photo credit on Instagram. In case you were wondering how to properly do ...
I think you’ll agree with me when I say that SEO is confusing. You often hear so-called “experts” telling you to do one thing and then others to tell you to do another thing. The thing is: If you hear someone call themselves an “SEO Expert,” then you should run away. Some of the best ...
In this guide, I’ll be covering how to create an online photo gallery so you can easily deliver and share photos with your clients. In fact, this is the same exact process I use when I have photos I need to send to clients. Let’s dive in! If you prefer video format, be sure to ...
There are millions of keywords you can choose from. But which photography keywords are best for your photography website and business? It can be tough knowing where to even begin on your keyword research journey. That’s why I created this guide. I know a thing or two about keywords. In fact, I’m an SEO consultant ...
As photographers, we see our photos on digital screens all the time. Sometimes, we want to see it in real-life. And the most popular way to bring our photos to life, is by creating a photo album. In this guide, I’ll be covering how to design your own photo albums using a software called Zno ...
Your core service pages as a photographer are your “money” pages. These are the pages that will bring in revenue to your business. Here are some examples: Ranking high for these keywords in search engines will allow you to drive free, organic traffic to these pages, increasing the amount of client leads for your business. ...
Your photography blog plays an essential role in the success of your photography business. From a branding standpoint: Your blog gives voice and personality to you as a photographer, improving the overall percentage of leads to clients. From an SEO standpoint: Your blog is an opportunity to drive “top-of-funnel” traffic that will trickle down to ...
Technical SEO can be very confusing, especially if you aren’t familiar with how websites work. As photographers, most of us are more in the arts and creative side of things, not so much on the coding side of things. So when we hear things like 404 pages, HTTPS Errors, Canonical URLs, 301 Redirects, Structured Data, ...